

WHAT REALLY

Since 1948 national and international equestrian sports events
have been held at Wocklum Castle. With the German Championships in dressage, jumping and para-equestrian sports, Balve is a springboard for European and World Championships as well as for the Olympic Games.
The LONGINES BALVE OPTIMUM is one of the most traditional equestrian events in Europe. Its history is part of our DNA.
The future needs heritage.
The combination of top-class sport, lifestyle and entertainment
creates a unique atmosphere. Embedded in a beautiful landscape,
Balve is known for its family-oriented event character — a highlight for young and old alike.
Become part of this tradition and a partner of a strong and diverse
community.
We look forward to welcoming you.

Optimum
VIP-AREA
SHOW JUMPING
STADIUM

VIP-TABLE
- Access to your personal VIP table for 6 people including catering
- From Thursday to Sunday, 6 VIP tickets per day and 2 VIP parking spaces per day
- Including the “Optimum Night of the Show” on Saturday evening
Price: 4.900,00 EUR*
Optimum VIP-Card SHOW JUMPING
- Access to the VIP area Show Jumping including catering
- From Thursday to Sunday
- Including the “Optimum Night of the Show” on Saturday evening
- Including 1 VIP parking space
Price: 460,00 EUR*
DAY VIP-Card SHOW JUMPING
- Access to the VIP area Show Jumping including catering
- Including the “Optimum Night of the Show” on Saturday evening
- Seat on the directly adjacent grandstand
- Including 1 VIP parking space
Price: 200,00 EUR*
DAY VIP-Card SHOW JUMPING KIDS
- For children and teenagers between 10 – 16 years
- Access to the VIP area Show Jumping including catering
- Seat on the directly adjacent grandstand
Price: 90,00 EUR*
* All prices listed are plus VAT.
Optimum
VIP-AREA
DRESSAGE
STADIUM

VIP-TABLE
- Access to the personal VIP table for 6 people including catering
- 6 VIP tickets per day and 2 VIP parking spaces
Price: Friday to Sunday: 3.900,00 EUR*
Optimum VIP-Card DRESSAGE
- Access to the personal VIP area Dressage including catering
- From Friday to Sunday
- Including 1 VIP parking space
Price: 380,00 EUR*
DAY VIP-Card DRESSAGE
- Access to the VIP area Dressage including catering
- Including 1 VIP parking space
Price: 160,00 EUR*
DAY VIP-Card DRESSAGE KIDS
- For children and teenagers between 10 – 16 years
- Access to the VIP area Dressage including catering
Price: 60,00 EUR*
* All prices listed are plus VAT.
VIP-CARD GOLD
JUMPING- AND
DRESSAGE
STADIUM

DAY VIP-Card GOLD
- Access to the VIP areas Show Jumping and Dressage
- Friday, Saturday or Sunday
- Including 1 VIP parking space
Price: 250,00 EUR*
Optimum VIP-Card GOLD
- Access to the VIP areas Show Jumping and Dressage
- From Thursday to Sunday
- Including 1 VIP parking space
Price: 650,00 EUR*
* All prices listed are plus VAT.
Optimum
PARTNERSHIPS

SHOW JUMPING STADIUM
LED BOARD ADVERTISING
10 m = 3.500 EUR* | 20 m = 4.600 EUR* | 50 m = 6.200 EUR*
BOARD ADVERTISING (ALU DIBOND)
5 m x 1 m advertising space = 4.500 EUR*
10 m x 1 m advertising space = 6.000 EUR*
BOARD ADVERTISING WARM-UP ARENA
5 m x 1 m advertising space = 1.500 EUR*
OBSTACLE ADVERTISING IN THE SHOW JUMPING COURSE
Integration 1–2 times daily = 6.000 EUR*
German Championships Ladies Sat. = 8.000 EUR*
German Championships Men Sun. = 9.000 EUR*
DRESSAGE STADIUM
BOARD ADVERTISING (ALU DIBOND)
5 m x 1 m advertising space = 3.000 EUR*
10 m x 1 m advertising space = 6.000 EUR*
TRAINING AREAS / OUTDOOR FACILITIES
5 m x 1 m advertising space = 1.500 EUR*
COMPETITION SPONSORSHIP
Covering the prize money of a dressage or show jumping competition, including naming of the sponsor in the competition title and further advertising benefits by arrangement. (see page 11)
ADVERTISEMENT IN THE SHOW MAGAZINE
1/2 page (4C) = 600 EUR*
1/1 page (4C) = 1.200 EUR*
* All prices listed are plus VAT.
DIGITAL
MEDIA
SOCIAL MEDIA
POST INSTAGRAM / FACEBOOK
= per post 140 EUR*
STORY INSTAGRAM
5 sequences,
= per post 100 EUR*
IGTV VIDEO
depending on length up to 3 minutes
= per post 350 EUR*
from 3 minutes
= per post 550 EUR*
BLOG ARTICLE
creation + publication
= per article 250 EUR*
NEWSLETTER ADVERTISING BANNER
= per banner 250 EUR*
PRESS RELEASE CREATION AND DISTRIBUTION
= per PR 250 EUR*
BRANDED CONTENT CMH VIDEO
including distribution on CMH & LBO channels
= per video 2.000 EUR*
CREATION OF OWN IMAGE VIDEO
including distribution on LBO channels
depending on length
= per video 1.500 EUR*
DIGITAL PACKAGE – SMALL –
- 5 x story and 3 feed posts featuring your brand on Facebook and Instagram (period: before and during the event)
- 1 x OPTIMUM newsletter advertising banner
- 1 x blog post on the OPTIMUM website = 1.300 EUR*
DIGITAL PACKAGE – LARGE –
- 5 x story and 3 feed posts featuring your brand on Facebook and Instagram (period: before and during the event)
- 2 x OPTIMUM newsletter advertising banners
- 1 x blog post on the OPTIMUM website
- 1 x branded content in a ClipMyHorse video about the LONGINES BALVE OPTIMUM / broadcast
on the social media channels of ClipMyHorse and LONGINES BALVE OPTIMUM
= 3.600 EUR*
DIGITAL PACKAGE – INDIVIDUAL –
Price on request

Competition
Sponsoring

FOR COMPETITION SPONSORING
from 10,000 EUR*
you will receive:
- Naming of the sponsor in the competition title
- Naming of the sponsor in all media
- Mention of the sponsor during the competition by the stadium announcer
- Ceremonial award ceremony with prize presentation to the winner
- Optimum VIP Card for 2 people in the respective other VIP area
- Invitation for 2 people to the exclusive castle reception
- Option to display an image film on the video screen
- 100 m LED advertising board during the ceremonial award ceremony
OPTIMUM-
PACKAGES

SPORT PACKAGE
- Competition sponsorship
- Obstacle advertising in the show jumping course
- Board advertising during the competition and for the award ceremony
Package price:
15.000 EUR*
VISUAL PACKAGE
- 50 m LED board advertising in the show jumping stadium / Alu Dibond in the dressage stadium
- Obstacle advertising in the show jumping course
- Advertising spot on the large video screen
- Logo integration on the official press wall
- Press release in the official press kit
- Flag integration within the flag parade
- Digital Package – small –
Package price:
22.500 EUR*
SOCIAL PACKAGE
- VIP table show jumping stadium
- Board advertising (5 m)
Package price:
8.700 EUR*
or:
- VIP table dressage stadium
- Board advertising (5 m)
Package price:
6.500 EUR*
MEDIA DATA

- 5,760 minutes of emotions
- 400 m of premium exhibitor mile
- More than 25,000 enthusiastic spectators over four days
- TV coverage (WDR, sports news ARD/ZDF)
- More than 80,000 viewers via the nonstop live stream “Clip my Horse” and broadcasting in 63 countries
- Coverage and live broadcasts on radio (Radio MK, WDR)
- Media presence in all major German equestrian trade journals and magazines as well as in daily newspapers (Welt am Sonntag, FAZ, WAZ, Ruhrnachrichten and many more)
- 500 horses from all over the world

Turniergemeinschaft Balve GmbH
Wocklum 9
D-58802 Balve
Rosalie von Landsberg-Velen
CEO Turniergemeinschaft Balve GmbH
mobile: +49 1605338300
mail: landsberg@balve-optimum.de
Ann-Christin Spiller
Project Management LONGINES BALVE OPTIMUM
mobile: +49 171 9521076
mail: spiller@balve-optimum.de
